{"id":135045,"date":"2021-02-02T10:19:47","date_gmt":"2021-02-02T14:19:47","guid":{"rendered":"https:\/\/digital58.com.ve\/site\/?p=135045"},"modified":"2021-02-02T10:19:47","modified_gmt":"2021-02-02T14:19:47","slug":"p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques","status":"publish","type":"post","link":"https:\/\/digital58.com.ve\/site\/2021\/02\/02\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\/","title":{"rendered":"P.A.N., la marca de nacimiento de los venezolanos, renueva la imagen de sus empaques"},"content":{"rendered":"<p><a href=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-135046\" src=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-2.jpg\" alt=\"\" width=\"600\" height=\"900\" srcset=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-2.jpg 400w, https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-2-200x300.jpg 200w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>P.A.N. es una marca que naci\u00f3 con la intenci\u00f3n de industrializar un producto que permitiera que los venezolanos no perdieran la tradici\u00f3n de hacer y comer arepas y los otros platos t\u00edpicos nacionales.<\/p>\n<p><strong>Maracaibo, Zulia, Venezuela, 02 de febrero de 2021 (ND58).-<\/strong> En el marco de la celebraci\u00f3n de su 60 aniversario, la emblem\u00e1tica harina de ma\u00edz precocida marca P.A.N. renueva su imagen con una nueva identidad y empaque. Este redise\u00f1o conserva sus elementos ic\u00f3nicos y presenta una est\u00e9tica que muestra su evoluci\u00f3n y crecimiento en el mercado nacional y global.<\/p>\n<p>\u00abNos sentimos muy orgullosos de este hito en la historia de nuestra querida harina P.A.N. Esta renovaci\u00f3n refleja su trayectoria y a su vez exalta tambi\u00e9n su esencia y evoluci\u00f3n a trav\u00e9s de un dise\u00f1o contempor\u00e1neo\u00bb, explic\u00f3 Diego Cristaldo, gerente de Marca P.A.N. Venezuela.<\/p>\n<p>\u00abNos llena de mucha satisfacci\u00f3n saber que hoy d\u00eda somos la marca venezolana de mayor reconocimiento nacional e internacional, por ello queremos continuar fortaleciendo esos v\u00ednculos que nos han convertido en un s\u00edmbolo de venezolanidad\u00bb, agreg\u00f3 Cristaldo.<\/p>\n<p>\u00abPodemos decir que hoy ese prop\u00f3sito se ha expandido, porque los venezolanos se han apropiado de ella, la marca se ha propagado por el mundo y se ha internacionalizado a trav\u00e9s de nuestra plataforma global. Otras culturas gastron\u00f3micas nos reciben para incorporar la harina precocida de ma\u00edz P.A.N. como parte de sus preparaciones, por ser un producto vers\u00e1til y de gran potencial\u00bb, enfatiz\u00f3 Jos\u00e9 Manuel L\u00f3pez, gerente de Mercadeo de P.A.N. Am\u00e9rica.<\/p>\n<p><a href=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-135047\" src=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan.jpg\" alt=\"\" width=\"900\" height=\"900\" srcset=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan.jpg 600w, https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-300x300.jpg 300w, https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-150x150.jpg 150w, https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan-768x768.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/a><\/p>\n<p>Los productos con la nueva imagen estar\u00e1n disponibles en los anaqueles del pa\u00eds a partir de este mes de febrero, acompa\u00f1ado de una estrategia digital en las redes sociales de P.A.N. Venezuela @panvenezuela en Instagram y Facebook.<\/p>\n<p>La campa\u00f1a para promover la nueva identidad gr\u00e1fica tambi\u00e9n contempla medios exteriores, digitales, presencia en puntos de venta y material P.O.P.<\/p>\n<p>Cristaldo tambi\u00e9n inform\u00f3 que dentro del plan de activaciones se tiene previsto impulsar una serie de promociones y sorteos a trav\u00e9s de las cadenas de autoservicios y supermercados independientes del \u00e1mbito nacional, para premiar e incluir a los consumidores en esta especial celebraci\u00f3n.<\/p>\n<p>Esta nueva imagen estar\u00e1 disponible progresivamente en el resto de los pa\u00edses donde la marca P.A.N. tiene presencia de mercado.<\/p>\n<p>P.A.N. extiende una invitaci\u00f3n a seguir \u00e9sta y otras iniciativas de la marca a trav\u00e9s de sus cuentas @panvenezuela y @allofpan.<\/p><div class=\"bsweo69eb9b0eac42d\" ><p style=\"text-align: center;\"><a href=\"https:\/\/t.me\/noticiasdigital58\" target=\"_blank\" rel=\"noopener\"><img class=\"aligncenter size-full wp-image-125363\" src=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/04\/banner-telegram-web-2021.png\" alt=\"\" width=\"600\" height=\"90\" \/><\/a><\/p><\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.bsweo69eb9b0eac42d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.bsweo69eb9b0eac42d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.bsweo69eb9b0eac42d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.bsweo69eb9b0eac42d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.bsweo69eb9b0eac42d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n\n<p><strong>Redacci\u00f3n ND58<\/strong><br \/>\n<strong>Edici\u00f3n: Villasmil, Henry<\/strong><br \/>\n<strong>Gr\u00e1fica: Cortes\u00eda<\/strong><\/p>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>P.A.N. es una marca que naci\u00f3 con la intenci\u00f3n de industrializar un producto que permitiera que los venezolanos no perdieran<\/p>\n","protected":false},"author":1,"featured_media":135047,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_uag_custom_page_level_css":"","footnotes":""},"categories":[5486],"tags":[3237,23025,23026,233,32],"class_list":["post-135045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gastronomia","tag-arepas","tag-harina-pan","tag-marca-p-a-n-venezuela","tag-nacionales","tag-venezuela"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>P.A.N., la marca de nacimiento de los venezolanos, renueva la imagen de sus empaques<\/title>\n<meta name=\"description\" content=\"Gastronom\u00eda\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digital58.com.ve\/site\/2021\/02\/02\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"P.A.N., la marca de nacimiento de los venezolanos, renueva la imagen de sus empaques\" \/>\n<meta property=\"og:description\" content=\"Gastronom\u00eda\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digital58.com.ve\/site\/2021\/02\/02\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\/\" \/>\n<meta property=\"og:site_name\" content=\"Noticias Digital58\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-02T14:19:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digital58.com.ve\/site\/wp-content\/uploads\/2021\/02\/harina-pan.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Villasmil Henry\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/villasmilhfoto\" \/>\n<meta name=\"twitter:site\" content=\"@villasmilhfoto\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Villasmil Henry\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo estimado de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/2021\\\/02\\\/02\\\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/2021\\\/02\\\/02\\\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\\\/\"},\"author\":{\"name\":\"Villasmil Henry\",\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/#\\\/schema\\\/person\\\/64d1c2e4d0d4fd1b849980c4331c2951\"},\"headline\":\"P.A.N., la marca de nacimiento de los venezolanos, renueva la imagen de sus empaques\",\"datePublished\":\"2021-02-02T14:19:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/2021\\\/02\\\/02\\\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\\\/\"},\"wordCount\":470,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/#\\\/schema\\\/person\\\/64d1c2e4d0d4fd1b849980c4331c2951\"},\"image\":{\"@id\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/2021\\\/02\\\/02\\\/p-a-n-la-marca-de-nacimiento-de-los-venezolanos-renueva-la-imagen-de-sus-empaques\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digital58.com.ve\\\/site\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/harina-pan.jpg\",\"keywords\":[\"Arepas\",\"Harina PAN\",\"Marca P.A.N. 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